Archive for August, 2014

Real Estate Investor Advertising Strategies

Thursday, August 21st, 2014

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Investors who have a strong advertising program can take full advantage of all the deals that will come their way.  Those who haven’t started advertising their business should start after they have the money and ambition to become a force in the field.  Here we will go over real estate investor advertising strategies that are bound to bring in leads.

Those who have a strong understanding of real estate investor advertising strategies should be able to find deals.  There are so many ways that an investor can capitalize in this business that one can mix and match their advertising strategies to meet their needs.  Investors who have a solid understanding of the Internet can focus their effort there, while those who want to stick with classical advertising strategies can do so.

Since the Internet has changed real estate investor advertising strategies, we will start with this.  Almost anyone can take advantage of some sort of online advertising effort.  Investors can place ads on classified sites, create a website, use Google AdWords to drive traffic to their sites or utilize organic search engine traffic to find deals.  The extent of an online advertising effort is significant and growing on a daily basis.  The investors who want to pursue these techniques should be able to find plenty of pertinent information.

Those who are pursuing classic real estate investor advertising strategies should focus heavily on the oldest, yet most effective advertising strategy, word of mouth.  Investors who simply tell everyone know that they are looking for real estate deals will likely find leads.  In order to augment this program, hand out business cards to these people and take full advantage of this strategy.

Other classic real estate investor advertising strategies include placing an ad in the newspaper, creating a mailing and canvassing neighborhoods.  Of the three, canvassing neighborhoods is likely the best choice, as this is an offshoot of word of mouth advertising.  Investors who have the incentive to go through a couple of neighborhoods a day and talk to the people in the area will find that they have plenty of leads.

Those who are taking advantage of real estate investor advertising strategies like classified ads and mailings should focus on consistency.  Investors who are able to pay for a classified ad in the newspaper throughout the year will be able to develop brand recognition and give potential clients the confidence to work with them.

Those who focus on real estate investor advertising strategies should end up with a business that enables them to profit.

Asking questions with these tips in mind will help save real estate investors thousands.  For more ideas related to real estate investing, call or visit us a Homevestorsfranchise.com.  We are the nation’s number one home buying franchise with over 15 years of experience.  Our company has a vast assortment of real estate investment and real estate franchise opportunities available to help you grow your real estate business.  Come see us for more information.

Searching For FSBO Sellers Can Net Serious Profits For A Real Estate Investor

Thursday, August 21st, 2014

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Real estate investors who focus on searching for deals through contact with FSBO sellers will likely be able to find the investments they are looking for.  While there are a few FSBO sellers who know how to promote their house and find a buyer, most don’t.  The investors who are able to find FSBO sellers who don’t know how to find buyers should be able to convince them to come to a profitable deal.

Investors who understand how to find FSBO sellers should be able to obtain plenty of leads at their disposal.  These deals won’t be found on Zillow, Craigslist or the MLS, as those who are using these sources generally understand the art of exposing their house to buyers.  The FSBO sellers that an investor is looking for end up with obscure ads or a For Sale sign alone.  These sellers either don’t understand how to properly promote their house or aren’t interested in putting in the effort to do so.

One way to find FSBO sellers who might be desperate to sell their house is to drive around neighborhoods looking for signs that signify, For Sale By Owner.  In order to leverage time, give others the incentive to initiate contact when they see a sign like this.  Investors who are receiving leads from an army of associates will be able to capitalize on this information.

Investors should also spend a great deal of time online looking for FSBO sellers who might be interested in selling their house at a reduced value.  Look at localized real estate classified sites and forums where people have stated that their house is for sale.  Those who have terrible pictures and a description that doesn’t explain anything are the sellers that an investor wants to contact.  Chances are that most interested buyers have not contacted this seller.

Investors should initiate contact with these FSBO sellers and ask them for more information regarding their residence.  They should then schedule to meet with them and check out their property.  Investors who realize that this is a numbers game should be prepared to walk away from almost all of these properties.  Some of these properties will be in awful shape, while others will end up being listed by those who expect market value.  Simply walk away from these properties and continue to search for that diamond in the rough.

Investors who focus on finding FSBO sellers should have plenty of deals awaiting them if they put in the necessary effort required.

Asking questions with these tips in mind will help save real estate investors thousands.  For more ideas related to real estate investing, call or visit us a Homevestorsfranchise.com.  We are the nation’s number one home buying franchise with over 15 years of experience.  Our company has a vast assortment of real estate investment and real estate franchise opportunities available to help you grow your real estate business.  Come see us for more information.

Advertising Rental Property And Screening Tenants

Monday, August 18th, 2014

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Advertising rental property is necessary for those investors who wish to keep their rentals full throughout the year.  While having an excellent location should be all the advertising most investors need, the ones who have a subpar location need to advertise a property far and wide.  Make sure that tenants are properly screened, even if a property is a challenge to keep full.  Having a bad tenant move in is worse than not having a tenant at all.

The first step of advertising rental property is to set aside a fund that can be used for this purpose.  It takes money to make money and rental property is no different.  In order to make sure that a large number of potential tenants come check out a property, it is essential to get the word out to them.

The first and most basic step to advertising rental property is to set up a For Rent sign.  Then, begin by advertising the property on Craigslist in order to attract a few tenants.  The most important place to advertise a rental is through the Internet apartment listing services because the majority of tenants use these directories to find their next rental.  These listing services generally require a fee, but an investor should jump at the opportunity to list a property with them.

Other steps to advertising rental property include listing it in the newspaper and other newsletters around the area.  Investors who have a handle on social media marketing should also put their effort into making sure that they build up a following and let individuals know about the rental property.  Social media is becoming a common way to connect with individuals and encourage them to take part in a rental property.  Investors who are new to the concept might want to consider employing a company to help them with their advertising efforts.

When advertising rental property like this, an investor is bound to have more than enough leads to deal with.  This will enable them to be selective when picking tenants for the property.  Only pick those tenants that pass a certain criteria and avoid accepting tenants that don’t meet these qualifications.  Check each tenant’s background, criminal, employment, credit history and past rental history.  When verifying this information, make sure that it is done through a third party source and don’t accept everything a potential tenant writes to be the truth.

Investors who put their money into advertising rental property and screening tenants will find that the quality of their rental increases, while remaining full.  Don’t underestimate the importance of putting a great deal of effort into these two areas.

Asking questions with these tips in mind will help save real estate investors thousands.  For more ideas related to real estate investing, call or visit us a Homevestorsfranchise.com.  We are the nation’s number one home buying franchise with over 15 years of experience.  Our company has a vast assortment of real estate investment and real estate franchise opportunities available to help you grow your real estate business.  Come see us for more information.

Entering The Real Estate Field

Monday, August 18th, 2014

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Those who are entering the real estate field generally have a number of questions and may not know how to stake out their niche.  The best advice for these beginning investors is to take it slow and focus heavily on education.  These investors should also consider working with a mentor in order to learn some obvious pitfalls before venturing off alone.  Every investor has to start somewhere and those who have decided to pursue the real estate field need to understand what is expected of them.

Those who are entering the real estate field need to remain humble and ask a number of questions.  While no real estate investor knows everything there is to know, the ones who keep searching for knowledge are the ones who stand out in the field.  Investors who are able to pair up with an experienced investor like this are bound to learn a great deal and jumpstart their careers.

When entering the real estate field, it is important to obtain a general knowledge of real estate and narrow down one’s focus into a certain niche.  For instance, those who want to flip properties should read everything they can on the subject and pursue this field with everything they have.  Again, partnering up with experience is crucial here, as this niche is a difficult one.

Those who are entering the real estate field need to design a schedule that will allow them to accomplish their goals.  The first step is to pick a few different attainable goals.  For instance, an investor might want to buy and flip one property this year.  With that being said, they can now make steps to accomplish this goal because it is metaphorically written in stone.

If an investor believes that they can accomplish this goal if they spend eight hours a day, five days a week on the pursuit, then they should commit to this schedule.  They should now break up this time into smaller segments and focus on certain activities that will get them even closer to their ultimate goal.

When entering the real estate field, remember to take deep breaths and don’t try to move too fast.  Everything will be new and exciting, but understand that patience is a virtue in the real estate field.  Move forward with calculated confidence, knowing that with each passing day, one is closer to making their goals a reality.

Those who are prepared before entering the real estate field and continue to focus on their education are bound to succeed in due time.

Asking questions with these tips in mind will help save real estate investors thousands.  For more ideas related to real estate investing, call or visit us a Homevestorsfranchise.com.  We are the nation’s number one home buying franchise with over 15 years of experience.  Our company has a vast assortment of real estate investment and real estate franchise opportunities available to help you grow your real estate business.  Come see us for more information.

Analyze All The Real Estate Investment Options Available

Monday, August 18th, 2014

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Investors have so many real estate investment options available to them that they should take their time when selecting the best property.  Investors should scope out the entire United States real estate market before deciding on one location.  They should also give some thought into what kind of investment best suits their personality.  When everything has been considered, investors should purchase the best property for their investment goals.

There are many real estate investment options in each area of the United States and investors should decide for themselves which region is the best.  When looking for a great area to invest in, many investors are biased and choose to invest in their localized market.  While this could be a good idea, investors should at least determine that this region is favorable to them.  Investors who have the liberty to search throughout the United States real estate market should look for regions that are improving economically and have a growing population.  These regions are bound to continue to increase in value and give an investor the potential to profit to the greatest degree.

When looking at all of the real estate investment options, from rental property to rehab property, investors should find the niche that meets their style.  Investors who are conservative and want to build up a nice nest egg should consider investing in rental property.  These investors must have the patience required to wait for their investment to develop.  Investors who are handy with a hammer and enjoy rehabbing properties should consider taking part in this niche.

Investors who are great at negotiation and research should spend the time looking for desperate sellers who want to sell their properties quickly.  These investors can earn a decent income flipping these properties to other investors or to the general public.  As long as a certain niche corresponds well with an investor’s personality, they should be able to capitalize on the pursuit.

Real estate investors who understand their ultimate goal should be able to find the investment that meets their needs.  When choosing from the many real estate investment options, take the time to think about the end result.  Those who are looking for stability and are interested in building up equity over time should consider a rental property.  On the other hand, those who are looking for an aggressive investment and want to earn the maximum amount of money in the shortest time period should consider investing in wholesale property.

Investors who have looked at all of their real estate investment options should be able to find an investment that will enable them to profit.

Asking questions with these tips in mind will help save real estate investors thousands.  For more ideas related to real estate investing, call or visit us a Homevestorsfranchise.com.  We are the nation’s number one home buying franchise with over 15 years of experience.  Our company has a vast assortment of real estate investment and real estate franchise opportunities available to help you grow your real estate business.  Come see us for more information.

Desperate Sellers – The Key To Real Estate Income

Monday, August 18th, 2014

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Real estate investors who make it a point to search for desperate sellers should be able to land great deals.  Investors who can convince desperate sellers to sell their property for significantly under its real estate value can be able to profit on their exit strategy.  Here we will go over the process of finding desperate sellers and closing on profitable real estate.

There are a number of ways to find desperate sellers and investors who focus on all of them will likely have plenty of leads.  Consider using the Internet and in print ads in order to give these individuals an easy way to initiate contact.  Spread news regarding the business by word of mouth and give out business cards.  Using all of these different advertising techniques will result in multiple streams of leads.

When dealing with desperate sellers, one must have the ability to close on the deal for significantly below the market value.  Investors who understand this rule won’t end up jumping at a deal that seems good, but rather one that is excellent.  Investors who are able to deal with desperate sellers from an analytical perspective will be able to keep their emotions out of the deal.  Many investors, especially those who are new to the field, will accept a deal that only slightly favors them.  When things go wrong, these investors end up losing money and exit the field in a hurry.  Take the time necessary to analyze a deal and only accept it if the numbers meet one’s expectations.

The practice of negotiating with desperate sellers involves a bit of back and forth discussion.  Investors need to obtain a low price, while any seller, even desperate sellers are looking to get the most from the sale.  Investors need to stick with their price, but should start negotiations way below this price in order to give themselves some breathing room.  Always ask a seller what they are willing to sell their house for.  Depending on their response, explain to them that an investor is not willing to pay retail value for a house, but is looking for a deal in exchange for a quick transaction.

Those who truly are desperate sellers will meet an investor at their price and be excited to close on the sale quickly.  Investors should realize that most of their leads would not be in a position like this.  As such, those who aren’t truly desperate to sell will be looking for a better price than an investor can match.  Investors who have the sense to move on from these individuals will eventually find the deal they are looking for.

Investors who pursue desperate sellers should have plenty of leads and be able to close on a deal that enables them to earn an income in the field.

Asking questions with these tips in mind will help save real estate investors thousands.  For more ideas related to real estate investing, call or visit us a Homevestorsfranchise.com.  We are the nation’s number one home buying franchise with over 15 years of experience.  Our company has a vast assortment of real estate investment and real estate franchise opportunities available to help you grow your real estate business.  Come see us for more information.

Online Real Estate Marketing – Capture The Most Leads And Complete Deals

Monday, August 18th, 2014

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Real estate investors who are just getting started in this field need to understand the importance of online real estate marketing.  This advertising and lead capturing landscape is constantly changing. Those who have a solid Internet presence are the ones who are taking over the business.  Here we will go over a few ways to start an online real estate marketing plan and begin to thrive in the industry.

The first step required to start an online real estate marketing program is to obtain a website.  Those who have a professional looking website should now focus on sending traffic to this website.  Investors who are able to send the most traffic will be able to close the most deals, assuming that they are able to convert leads.

In order to send traffic to a site, the site must be worthy of traffic.  Most people don’t spend more than 4 seconds on a site they don’t like.  When developing an online real estate marketing plan, one needs to have a website that has valuable information that convinces users to click around.  Investors who have plenty of useful content will be able to reduce their bounce rate and capture more deals.

Since most real estate investors are experts in the field, they should demonstrate their expertise by writing professional blog posts about the industry.  The purpose of these blog posts is first and foremost to demonstrate competence.  With that said, put everything into a blog post and don’t submit anything that isn’t up to par.

In order to get a large number of readers on these blog posts, focus on SEO and do what is necessary to make sure that the link to this article ends up on a large number of relevant sites.  This topic in itself deserves its own article, as the tactics designed to do this involve developing connections in the business and utilizing SMM to the max.

The nature of online real estate marketing has changed quite a bit with the advent of social media sites.  Many are using these platforms to reach the greatest number of people.  The goal of using sites like Facebook and Twitter to find clients is to make a connection, not a sale.  With that said, those who are able to answer concerns and develop friendships will be able to turn these leads into sales.

Investors who have an all-encompassing understanding of online real estate marketing should be able to make it in this business.

Asking questions with these tips in mind will help save real estate investors thousands.  For more ideas related to real estate investing, call or visit us a Homevestorsfranchise.com.  We are the nation’s number one home buying franchise with over 15 years of experience.  Our company has a vast assortment of real estate investment and real estate franchise opportunities available to help you grow your real estate business.  Come see us for more information.

HomeVestors Knows How To Capitalize On The Miami Real Estate Market

Monday, August 18th, 2014

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The Miami real estate market is attractive to investors, as it continues to increase in value and the economy continues to make improvements. 

Dallas, Texas HomeVestors is the nation’s number one home buying franchise and has helped real estate investors purchase 50,000 properties over the years.  The company knows that the Miami real estate market is attracting real estate investors, as it is continuing to prosper.  Miami has a number of positive economic factors going for it and property values continue to escalate.

Investors who are thinking about investing in the Miami real estate market should understand the advantages that this market offers.  Right now, Miami is the place to be and many are moving to the region.  While many are interested in purchasing property, the majority of people are looking to rent property and enjoy the sunshine throughout the winter.  Investors who are able to target these snowbirds can earn a substantial profit from rental and vacation properties.

Investors who are looking to invest in the Miami real estate market should look for a rental property that meets their needs.  Those who can find property that is located on the ocean will be able to charge the highest rental rates, but should realize that the price of these properties will be extremely high.  Those who don’t have the funds and leverage to purchase these properties should look a bit inland, if they have a marketing plan that will enable them to find potential tenants.

Since the Miami real estate market is extremely competitive, those who own rental property or short-term vacation property need to be able to find tenants.  Investors who are able to target those people who live in the north should be able to find enough tenants to keep their properties full during the winter.

While almost every investor uses Craigslist and apartment listing services to advertise their rental property on the Miami real estate market, those who think outside the box should be able to find tenants who are willing to pay the most.  Investors who have connections with those who organize vacations should be able to capitalize on them.

Investors who are looking to earn the most from their rental property on the Miami real estate market should work on their Internet presence because most people are searching for their next vacation property on this medium.  Focus on an advertising effort throughout the Internet and find that the results are favorable.

Investors who purchase an investment property on the Miami real estate market should end up profiting.

HomeVestors Knows That Investors Need To Consider The Riverside Real Estate Market

Monday, August 18th, 2014

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The Riverside estate market has a number of powerful economic factors that are calling investors across the country to consider an investment here. 

Dallas, Texas HomeVestors is the nation’s number one home buying franchise and has helped real estate investors purchase 50,000 properties over the years.  The company knows that real estate investors should consider all the different real estate markets in the United States before choosing one.  Investors should look at the economic conditions, property values and future potential when deciding where to purchase an investment.  Investors who take the time to consider California, especially the Riverside real estate market should find that it meets the conditions necessary to be a profitable investment.

The Riverside real estate market has a number of potential investments available for investors who are willing to take the time to look for them.  Investors who realize that property values are increasing should be willing to offer a decent value for these properties.  Those who choose rental property should be able to make their investment back over the course of the next 20 years, while earning an income on a monthly basis.

The economic conditions in Riverside are giving the Riverside real estate market new life.  The overall economy in this region is improving and more people are moving to the area in search of opportunity.  Investors who purchase a rental property to capitalize on this influx of people moving to the area should be able to benefit.

The property values on the Riverside real estate market continue to accelerate upwards.  Investors who move quickly should be able to capitalize on even further increases in value.  At the same time, investors must be patient when deciding on the right investment.  Investors who perform due diligence and take their time before selecting the best investment should end up obtaining one that happens to be profitable.  Investors should analyze each property and put it through a cash flow test.  Properties that have been determined to be cash flow positive should be considered further.  Eventually, the right property will come around and enable an investor to profit throughout the course of the investment.

The future of the Riverside real estate market looks promising.  New businesses are moving into the areas and the economy continues to improve.  This is giving the market a boost that will allow property values to continue to increase.  Investors who purchase investment property in the region will be able to capitalize on all these positive factors at once.

Investors who take a look at the Riverside real estate market should be able to find a profitable investment.

HomeVestors Knows That The Austin Real Estate Market Is Favorable To Investors

Monday, August 18th, 2014

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Investors who are looking for a favorable region to invest in real estate should consider what the Austin real estate market is offering them. 

Dallas, Texas HomeVestors is the nation’s number one home buying franchise and has helped real estate investors purchase 50,000 properties over the years.  The company knows that investors who have analyzed the United States real estate market should find that Austin, TX meets their needs.  There are many reasons why the Austin real estate market is considered favorable to investors.

Investors who understand what they are looking for should be able to find it on the Austin real estate market.Austin is growing in popularity and property values are on their way up.  So many people are moving to Austin because the economy in the region is calling those who are looking for opportunity.  The Austin region specializes in a number of different industries, but is mainly focusing on the tech industry and is importing talent from all around the country.

Investors who understand that the Austin real estate market is growing in population should capitalize on the region before property values increase even more.  Consider purchasing rental property in the region in order to take advantage of all the people that are moving to the area.  While some are interested in purchasing their own house, the majority of people moving to the region are going to be looking to rent property.

The investors who are able to purchase rental property on the Austin real estate market should focus on regions that are close to developing businesses, as those employed there will be most interested in rentals in close proximity.  Those who own rental properties in these regions will be able to charge an above average rental rate, as location is everything.  These properties will likely cost a bit more up front, but the positive cash flow should be greater, making it an even more profitable investment.

The Austin real estate market has leveled out over the last couple of months, but the long-term outlook still looks positive.  Investors who are looking for the greatest returns without a large amount of risk should consider investing in rental property in Austin.  The city will likely see even more developments over the next couple years.  Texas in general is an attractive location for new businesses and investors who have the understanding of what they are looking for can find it now before property values soar even higher.

The Austin real estate market should meet the needs of most real estate investors, as the economy is solid and the property values are increasing.