HomeVestors Knows How Real Estate Investors Can Create A Social Media Presence


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Real estate investors who understand what technology can do for their business should realize what social media marketing can do for them.

Dallas, Texas HomeVestors is the nation’s number one home buying franchise and has helped real estate investors purchase 50,000 properties over the years.  The company knows that real estate investors who understand the influence that social media marketing can add to their market presence should put in a great deal of work in order to stay on top of their campaign.  Here are a few pointers that can help real estate investors create a social media presence.

A social media presence all comes down to relating to others on a more personal level.  Real estate investors who take a liking to writing in their blogs, posting on Facebook and tweeting helpful information to potential clients, build up a relationship over time.  The more interactive one becomes with this technology, the more connections they can make and essentially, the more deals they can secure.

Real estate investors who are working on a social media presence need to listen first and foremost.  Take a note of what people are saying and find a way to fill that niche.  Respond to these individuals on a personalized level and give them helpful feedback.  Build up a relationship over time and they will know whom they can turn to.

The second pointer to developing a social media presence is to share with others.  After reading a helpful article, don’t hesitate to share it with the community.  After writing a thoughtful article and placing it in the blog, share it with those on Facebook.  Stay interactive and give people something useful that they can relate to.

Those real estate investors who respond to questions that are posted are able to share their expertise, along with being able to extend a helpful hand.  This interaction develops relationships, a level of trust, and demonstrates authority over the topic at hand.  The original poster will know who to talk to if they have future questions.

Real estate investors who create a social media presence should always be honest and shouldn’t ever push people into purchasing a product or service.  Social media is not about selling a product directly, but is about obtaining an authoritative presence over the field.  Make it easy for interested parties to be able to find what services are available by directing them towards a website.  Allow the website to do the selling, while continuing to add work to a blog and expanding a social media presence.

About HomeVestors of America Inc.

Dallas-based HomeVestors of America, Inc. is the largest buyer of houses in the U.S., with 50,000 houses bought since 1996. HomeVestors trains and supports its independently owned and operated franchisees that specialize in buying and rehabbing residential properties.  Most commonly known as the “We Buy Ugly Houses®” company, HomeVestors strives to make a positive impact in each community.  In 2012, for the seventh consecutive year, HomeVestors was among the prestigious Franchise Business Review’s “Top 50 Franchises,” a distinction awarded to franchisors with the highest level of franchisee satisfaction.  For more information, visit www.HomeVestors.com.

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